A good personal brand will help students get into ideal colleges, build a good personal image, increase their chance of landing a job after graduation, and enhance their brand value as professionals or entrepreneurs in the future
Three things prove to be essential for personal branding:
Be authentic
Students need a well-crafted personal statement to position themselves, reflecting who they are and what they believe in. In drafting your statement, the best policy is to be authentic.
Be creative
Creativity is a critical attribute that college admission officers or future employers look for. There are two levels of creativity here. First, you need to create creative content; second, you also need to be creative in communicating your messages to the target audience.
Be consistent
It would help if you were very clear about whom you are talking to before setting your proper tone for delivering your messages. Your style should be aligned with the target audience you select so that your messages would be well received. At the same time, when you share others’ content, you need to make sure that they are accurate and ethical.
